Recent Marketing Resources

I caught up with a friend for lunch at The Merchant yesterday, which is a hot lunch spot right now. It’s always fun to watch the responses people give when the host informs them that unless they have a reservation they are out of luck.

I’m able to get advice from both a seasoned entrepreneur and parent, and he gets the benefit what’s come out of Marketing Over Coffee, distilled down to what tools or tech might be useful for specifically his business. And, when I start writing long winded emails full of links I figure I might as well take the general stuff and share it with the whole world.

Google Analytics is changing so fast it makes my head hurt. That’s disconcerting considering number of years I’ve worked with web analytics. I feel bad for someone digging in for the first time. The good news is there’s Training and Certification here, and some good ongoing stuff published here.

I haven’t gotten around to posting the transcript of my talk with Simon Sinek on his new book, Leaders Eat Last. That link goes to his book, and here’s one to his first book, Start With Why, which is fantastic. If you want to get an overview on both of them you can listen here on Leaders Eat Last, and here for Start With Why.

We’ve also been using Slack at Qrious and it’s great. Sort of like having your own private Facebook for work. If you know Salesforce.com it’s like Chatter.

Anything new and interesting in your toolkit?