This is going to be cool – on one day everybody we can round up in social media will buy one specific track on a day in March in iTunes. The affiliate money made will go to a college scholarship, all from the brain of Christopher Penn (the idea that is, not the scholarship). Get the full story here.
I’m finally home and gearing up for work tomorrow, and I finally got this week’s M Show out the door.
Listen for all the latest on me getting robbed, going to California and last week’s insanity hanging out with Jose and Pink, John Furrier, and Rob from Podcast 411.
As always you can check out the photos here.
Time to get back to some Marketing…
Sorry, getting a little “They Live” there (a B-Movie in case you aren’t old enough to get the reference). It’s Sunday so that means there’s a new M Show up for you. I slept the entire weekend as part of kicking this cold, but I’m not feeling too bad. Here’s to an exciting week!
Long time podcaster Aaron has just launched a new cast all about HD. I’m started to get 720p and composite cables, I still have a lot to learn, but I do know that HD movies and games look incredible compared to standard TV.
You can check out The HD Podcast here, or subscribe to the CAPOW channel on Gigadial and you can get all the cool podcasts I stumble onto.
Just a few from my list that I hold in high regard:
365 Tao – God forbid, I actually take five minutes to put down the machine gun and reflect. (FEED)
The Ethicist – Around 5 minutes, always good for a laugh (FEED) you can also get David Pogue there.
On Digital Media – This has pushed other marketing casts out of my queue (FEED)
On the Record Online – I had heard Eric on FIR but only checked out his show recently – fantastic guests. (FEED)
Steve Wright – Ask Elvis – another short one for a laugh that easily fits in (FEED)
Please share any casts you feel are undervalued…
This weekend was all about the sound. I upgraded the speakers in the car via Crutchfield, the stock ones had no midrange and I was starting to think that my hearing was going, the new speakers show that not to be the case.
More later this week about a test drive of the new Bose Tri-port in-ear earphones.
And I’m rebuilding my work laptop but took a break from that to roll out the latest M Show, sync it to your iPod and listen during your commute. Anybody up for recording something new this weekend?
Why is it that it seems there’s 10x the social media stuff coming out of people from Canada? Is there something special in the beer there? I have an interesting relationship with Canada, every year we would drive through it on our annual family vacation from Massachusetts to visit my Mom’s family in Michigan. Hitting Ontario was always a special treat.
And why does this come up now? Because along with bryper we are leading the Boston crew up to Podcamp Toronto (actually just an excuse to hang out in Toronto). I’m even making it out for Friday geek dinner! Labatt’s Blue here I come!
Lots of other stuff going on – I mentioned to some CAPOW buddies that I was working on a Web 2.0 strategy, more on that tomorrow.
I ran a test recently to get a feel for the acceptance of podcast versus video. Readers were given the option of a link to a video clip or a link to a podcast and they chose the video clip at a ratio of almost 10 to 1.
Until the average user understands that a video clip is one item, whereas a podcast is subscribing to a channel, the true value of them goes unrecognized. Unfortunately with limited resources, that means a lot more web videos before podcasting becomes a core part of the marketing mix.
On the other hand – it will come. Being excited about podcasting now is like being hooked on TiVo 5 years ago, you know it’s good, and you know that eventually everyone else will come along. We’ve had a new car for a half a year now and I still haven’t listened to or set the presets for the radio.
If you need something to listen to, check out the weekly M Show there’s business news, talk and entertainment, all under 10 minutes. The latest was just posted!
The Dork Alert – On the cast I have made fun of people with lightsabres, so I was given my due and caught red handed with this one. I’ve never seen anybody I’ve admired in a photo with a Star Wars prop, so either it’s all over or hopefully I’m a trend setter. Credits to C.C. Chapman for this shot, he called it “The M Jedi”, I call it “Step away from my chocolate chip cookie”.
I’d like to publicly thank Christopher Penn for hosting a get together on Saturday night that was very cool. I took part in a ceremony with a 2,500 year old history, and got to meet Bre Pettis who does video for Make Magazine, which I’ve been a fan of since Issue 1 after having met Phil Torrone at Gnomedex. (How’s that for rockin’ the linx in the shizzow notes, fool! Damn, I’m so street!).
Plenty of cool stuff coming up this week, off we go!
Addendum – actually Darth Wall sounds pretty good…
Yes friends, Happy New Year, and please welcome the new look over at The M Show. The latest podcast will be up within the hour for your morning commute tomorrow. I’m also giving away an XBox, looking to win some wine, and talking about watching my first movie in HD (which I will have a full blog post on tomorrow).
I hope you enjoyed your New Year’s Eve, but now it’s back to work.